McDonald’s is at it again. After teasing a collaboration with Marvel Studios in honor of Loki Season 2, the world-renowned fast food chain releases a brief trailer of the series' sophomore season, featuring Loki (Tom Hiddleston) and his variant Sylvie (Sophia Di Martino). It has been teased time and again that these two will be reuniting in this diner, but it remains to be seen if they will be arguing over a burger mac.
McDonald’s earlier teased its tie-in with Loki Season 2 in a post on X (formerly known as Twitter) on August 7. From there, several leaks claimed the tie-up would be a special sauce. The multinational corporation then confirmed the collaboration was more than people expected, as it was a limited-time As Featured in Meal, honoring the many shows, songs, and anime that have referenced McDonald’s in the past.
The short teaser shows Sylvie smiling behind the counter as she works at McDonald’s. However, her mood suddenly changes when she catches a glimpse of Loki. She looks incredibly surprised as Loki slowly approaches her.
In the next post, McDonald’s shares a photo of the two with the words, “Are you gonna order something or…” It also features a special sauce, claiming it has served “over one million variants.”
McDonald’s x Loki Season 2 Promotions
Aside from promoting Loki Season 2, McDonald’s also honors the films, TV shows, songs, and anime that feature the iconic golden arches. Some of those are Coming to America, The Fifth Element, The Office, Seinfeld, The Devil is a Part-Timer, and songs by Migos, Robbie Williams, and Run-DMC.
It aims to give fans a “front-row seat to a new experience” through new merch, meals, and more. The As Featured In Meal features a collection of fan-favorite menu items that have been featured throughout film, TV, and music. Fans can choose from 10-piece Chicken McNuggets, Quarter Pounder with cheese, or Big Mac that comes with medium fries, a medium soft drink, and the new Loki sweet n’ sour sauce.
Exploring the new experience that McDonald’s claims, the packet of sauce comes with a sneak peek for Loki Season 2, which fans can see through a themed augmented reality experience on Snapchat. All they must do is scan its lid on Snapchat to unlock the exclusive content Marvel Studios has made. New content will debut weekly throughout the promotion.
McDonald’s will start selling The As Featured In Meal on August 14 in more than 100 countries across the globe. Alternatively, Loki Season 2 will premiere on October 6 on Disney+.
With this collaboration, fans will surely wait for these two features to begin. However, McDonald’s is yet to reveal when this promo ends. But hopefully, it will run until Loki returns to the small screen so that fans can enjoy this meal while watching Loki Season 2.